This shampoo is a vitamin-enriched cleansing formula designed to provide deep cleaning and structural support using a blend of essential B-vitamins and silicones.
This formula utilizes Sodium Laureth Sulfate and Cocamidopropyl Betaine, ensuring a high-foaming and effective cleansing experience. The inclusion of Dimethiconol and Guar Hydroxypropyltrimonium Chloride provides excellent detangling, smoothness, and shine. While the addition of Biotin, Niacinamide, and Panthenol is beneficial for hair health, their impact is limited in a rinse-off product. The presence of PEG-45M and PPG-9 helps improve the hair’s texture and ‘slip’ during washing.
The formula contains Methylchloroisothiazolinone and Methylisothiazolinone, which are known sensitizers and allergens that can cause contact dermatitis in sensitive individuals. Sodium Laureth Sulfate is an effective cleanser but can be irritating to the scalp if not formulated with enough soothing agents. Additionally, Fragrance and TEA-Dodecylbenzenesulfonate may pose irritation risks for those with highly reactive skin.
This is a classic high-performance drugstore shampoo that delivers reliable cleansing and aesthetic results such as shine and manageability. However, its safety profile is lowered by the use of harsh preservatives and potentially stripping surfactants. It is best suited for users without scalp sensitivities who prioritize visual hair improvement and thorough cleaning.
The ingredient list reveals a classic drugstore-style formulation focused on effective cleansing and cosmetic smoothness. The primary surfactant is Sodium Laureth Sulfate (SLES), which provides a rich, satisfying lather and effectively removes excess sebum and styling buildup. While SLES is generally considered gentler than Sodium Lauryl Sulfate, it remains a powerful cleanser that may be too stripping for those with extremely dry or chemically damaged hair. The addition of Cocamidopropyl Betaine helps mitigate some of this potential harshness. One of the standout features of this product is its inclusion of a vitamin complex featuring Niacinamide (B3), Panthenol (B5), Biotin (B7), Vitamin C, and Vitamin E. These ingredients are excellent for scalp health and hair resilience in leave-on products; however, in a rinse-off shampoo, their impact is somewhat limited by the short contact time. Nonetheless, they contribute to a health-oriented marketing profile and offer some antioxidant protection to the formula itself. To balance the strong cleansing action, the formula uses Dimethiconol, a silicone that coats the hair shaft to provide smoothness, shine, and improved manageability. This is complemented by Guar Hydroxypropyltrimonium Chloride, a conditioning agent that helps with detangling. The inclusion of Mica and Titanium Dioxide gives the product a pearlescent appearance, which is purely aesthetic but adds to the user experience. Consumers should be aware of the preservative system, specifically Methylchloroisothiazolinone and Methylisothiazolinone. These are potent antimicrobial agents often referred to as the Isothiazolinones. While effective, they are known contact allergens for some individuals with sensitive skin or eczema. Additionally, the presence of fragrance high on the list makes it a pleasant sensory experience, though it might irritate those with fragrance sensitivities. Overall, this is a reliable, budget-friendly option for people with normal to oily hair who desire a thorough clean and a boost of vitamin-related benefits.
🧪 WATER (AQUA) / 水
Purpose: Solvent
Concerns: None
Notes: The primary liquid base of the shampoo.
🧪 SODIUM LAURETH SULFATE / 月桂醇聚醚硫酸酯钠
Purpose: Primary Surfactant
Concerns: Can be drying or irritating to sensitive skin.
Notes: Provides strong cleansing and high foam.
🧪 COCAMIDOPROPYL BETAINE / 椰油酰胺丙基甜菜碱
Purpose: Secondary Surfactant
Concerns: Low potential for skin allergy.
Notes: A milder cleanser that boosts foam and reduces irritation from harsher surfactants.
🧪 TEA-DODECYLBENZENESULFONATE / 十二烷基苯磺酸 TEA 盐
Purpose: Cleansing agent
Concerns: Potential for skin irritation.
Notes: Helps emulsify oils.
🧪 COCAMIDE MEA / 椰油酰胺 MEA
Purpose: Foam Booster
Concerns: Potential for nitrosamine contamination.
Notes: Increases the richness of the lather.
🧪 DIMETHICONOL / 聚二甲基硅氧烷醇
Purpose: Silicone Conditioner
Concerns: Can cause buildup over time.
Notes: Provides smoothness and shine to the hair.
🧪 GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE / 瓜儿胶羟丙基三甲基氯化铵
Purpose: Antistatic Agent
Concerns: None
Notes: Helps detangle hair and reduce static.
🧪 PPG-9 / PPG-9
Purpose: Skin/Hair Conditioning
Concerns: None
Notes: Helps to soften and smooth the hair surface.
🧪 GLYCERIN / 甘油
Purpose: Humectant
Concerns: None
Notes: Helps retain moisture in the hair and scalp.
🧪 TOCOPHERYL ACETATE / 生育酚乙酸酯
Purpose: Antioxidant
Concerns: None
Notes: A stable form of Vitamin E.
🧪 ASCORBIC ACID / 抗坏血酸
Purpose: Antioxidant
Concerns: Can be irritating at high concentrations.
Notes: Vitamin C; helps with product stability and scalp health.
🧪 PANTHENOL / 泛醇
Purpose: Pro-Vitamin B5
Concerns: None
Notes: Penetrates hair to provide moisture and strength.
🧪 NIACINAMIDE / 烟酰胺
Purpose: Skin Conditioning
Concerns: None
Notes: Vitamin B3; promotes scalp health.
🧪 BIOTIN / 生物素
Purpose: Hair Conditioning
Concerns: None
Notes: Vitamin B7; often used in products for thinning hair.
🧪 SODIUM CHLORIDE / 氯化钠
Purpose: Viscosity Builder
Concerns: Can be drying to the scalp.
Notes: Common table salt used to thicken surfactant systems.
🧪 CARBOMER / 卡波姆
Purpose: Thickening Agent
Concerns: None
Notes: Creates a gel-like consistency.
🧪 STYRENE/ACRYLATES COPOLYMER / 苯乙烯/丙烯酸(酯)类共聚物
Purpose: Opacifier
Concerns: None
Notes: Gives the product a milky, opaque appearance.
🧪 GLYCOL DISTEARATE / 乙二醇二硬脂酸酯
Purpose: Pearlescent Agent
Concerns: None
Notes: Gives the shampoo a pearly look.
🧪 PEG-45M / PEG-45M
Purpose: Binder/Stabilizer
Concerns: Potential for impurities like 1,4-dioxane.
Notes: Improves the texture and feel of the foam.
🧪 CITRIC ACID / 柠檬酸
Purpose: pH Adjuster
Concerns: Can be irritating to eyes.
Notes: Ensures the product pH is compatible with skin.
🧪 TETRASODIUM EDTA / 乙二胺四乙酸四钠
Purpose: Chelating Agent
Concerns: Environmental impact.
Notes: Prevents minerals in water from affecting product performance.
🧪 METHYLCHLOROISOTHIAZOLINONE / 甲基氯异噻唑啉酮
Purpose: Preservative
Concerns: Potent skin allergen.
Notes: Often paired with Methylisothiazolinone; used in rinse-off products.
🧪 METHYLISOTHIAZOLINONE / 甲基异噻唑啉酮
Purpose: Preservative
Concerns: Known skin sensitizer.
Notes: Restricted in leave-on products but permitted in shampoos.
🧪 FRAGRANCE (PARFUM) / 香精
Purpose: Scenting
Concerns: High potential for allergic reactions.
Notes: A mixture of various aromatic chemicals.
🧪 POLYSORBATE 20 / 聚山梨醇酯-20
Purpose: Emulsifier
Concerns: None
Notes: Helps essential oils or fragrances dissolve in water.
🧪 MICA (CI 77019) / 云母
Purpose: Colorant
Concerns: None
Notes: Provides a shimmering effect.
🧪 TITANIUM DIOXIDE (CI 77891) / 二氧化钛
Purpose: Colorant
Concerns: Inhalation risk in powder form (not applicable here).
Notes: Used as a white pigment/opacifier.